POLITIČKO KOMUNICIRANJE

Studying Political Communication, students will: Gain a deep understanding of theories and models that explain how political messages influence public opinion, the formation of political attitudes, and the decision-making process. Become capable of analyzing and critically evaluating political campaigns, communication strategies, and the use of media in political processes. Understand how traditional and digital media shape political discourse, including the role of social media in political communication. Develop the ability to recognize and understand ethical dilemmas in political communication and the capacity for ethical decision-making. Develop the ability to think critically about the impact of political communication on democratic processes, including understanding potential manipulations and misinformation. Become acquainted with global perspectives on political communication, including understanding intercultural differences in communication strategies.