- Uses and critically evaluates the literature in the field of strategic marketing in tourism - Independently performs scientific research in the field of strategic marketing in tourism - Prepares project tasks for research in the field of strategic marketing in tourism - Using scientific principles and appropriate methodology, explains marketing processes, phenomena and laws - Analyzes changes in micro and macro marketing environment in the tourism market and proposes solutions to problems
Name | Lectures | Exercises | Laboratory |
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ANDRIELA VITIĆ-ĆETKOVIĆ |